News

What’s new and relevant in the world of Air Social and beyond - check out our most recent posts.

May 30, 2017
Why you need a Google My Business page

What is a Google My Business page? Google themselves explain it pretty well: “Google My Business is a free and easy-to-use tool for businesses and organisations to manage their online presence across Google, including search and maps.” What does this actually mean? Well, this means that whenever you need to change business information, such as […]

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May 22, 2017
What are the benefits of a new website?

A new website is an investment of both time and money, however you shouldn’t let this put you off. The returns from super-charging your online presence are huge, and can completely transform your brand and your business. How does the average person use your website? Let's consider how the average person uses the internet: You […]

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May 3, 2017
WordPress Development - Tips for those just starting out

When developing with WordPress you are often dealing with other people’s work, other people’s ideas, and other people’s code. Although inevitably this can turn up difficulties, more often than not it will open you up to new ways of working and better practices. I’ve tried to include below a handful of small tips and tricks […]

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April 27, 2017
What you need to know about VR

Virtual reality has had a start as slow and rocky as a snail going up pebbledash, with sales of high tech headset’s dwindling, but as it becomes more and more accessible it seems to be having a second coming, and that means, unfortunately for all you technophobes out there, it might be around for a […]

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April 18, 2017
The rise and rise of the Micro Influencer

One of the golden rules of advertising is ‘Know Your Audience’, well how better to do that than by involving them in your marketing strategy? One of the latest trends you may have heard banded about is ‘micro influencers’, but what exactly are they? Well, in essence, micro influencers are social media users that inhabit […]

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April 11, 2017
Instagram, our social media hero.

When Instagram burst on to the social media landscape in 2010 the brief was simple; here is a square, fill it with something beautiful. Almost 7 years and 600 million monthly active users later Instagram is so much more than a photo sharing app; today Instagram’s co-founder and CEO Kevin Systrom says that the company’s […]

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March 8, 2017
Nobody sharing your content? This could be why

Nobody sharing your content? This could be why. Feel like your social media posts are falling flat? With little to no engagement and no shares or retweets it may seem like all the effort you put into making your content is going to waste. Here is our advice on how to boost your content naturally […]

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February 15, 2017
Social Media: The Goldman Sachs Story

In 2008 the landscape of worldwide banking was not a pretty picture. In the midst of what many economists called the most serious financial crisis since the great depression, ‘banking’ had become a dirty word. Although Goldman Sachs had initially benefited from the subprime mortgage crisis in 2007, this was what ultimately triggered a worldwide […]

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February 15, 2017
Why Bespoke Business Software is Vital for our Company

As a company that specialises in lead generation it is vital that none of our own leads is ever dropped. We at Air Social use a Customer Relationship Management (CRM) application to avoid that from ever happening. However, many CRMs come ready made with a huge amount of unnecessary apps that a compact team such […]

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Thanks to all at Air Social for their work on a challenging campaign. They were very responsive, helpful and friendly and I would certainly recommend them.

CAROLINE COOPER, ASTOR CARE

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